Story & heritage

Ariat was founded in 1993 by Beth Cross and Pam Parker, who saw an opportunity to apply athletic-shoe technology to English and Western riding boots. The brand was named after Secretariat and grew from riding footwear into Western apparel, workwear and accessories for riders, workers and outdoor life.

The current official Ariat US product page grounds this entry as Rebar M4 Relaxed DuraStretch Basic Boot Cut Jean, a workwear denim jean in the brand's Western, work or equestrian wardrobe.

Materials & craft

Official listed features include Strategically reinforced belt loops for durability in key stress points; No-rub comfort inseam lays flat to minimize chafing in high-movement areas and helps prevent discomfort during all-day wear; Heavy-duty zipper and hardware help provide lasting strength and reliability for hard-wearing denim; Extra-deep front pockets provide secure storage; Integrated knife pocket.

Official listed materials/details include 13 oz ToughMax™ stretch denim; Durastretch fabric helps deliver unrestricted movement through tough, active work; ToughMax™ fibers deliver flexible comfort with 2x the durability of cotton of the same weight, helping it stand up to heavy use; 67% Cotton, 32% Polyester, 1% Spandex; Imported.

How to choose & style

Style it by function first: choose Rebar M4 Relaxed DuraStretch Basic Boot Cut Jean when the outfit needs the workwear denim jean role to lead, then keep the rest of the look simple enough for Ariat's performance details and Western/equestrian shape to read clearly.