The LaLa
A polished 1990s straight-leg jean with a lean, vintage-minded line.
Prices are a snapshot from when this page was built — confirm on the retailer's site.
Story & heritage
AYR (All Year Round) launched online in 2014 and is known for jeans made in Los Angeles and elevated basics. The LaLa belongs to that wirecutter pick vocabulary: a named piece the official store keeps in the current line with product-specific language rather than generic category copy.
The official AYR product page grounds this icon as ultra-fitted 1990s straight leg. Its role here is the brand-page shorthand for AYR's everyday, seasonless approach.
Materials & craft
Available in two lengths. Made in L.
How to choose & style
Style it like AYR intends its denim to live: with a crisp shirt, a soft tee, or a relaxed sweatshirt. Choose the length by shoe and proportion—cropped for ankle focus, full length when you want a longer line.