Brand · French luxury house est. 1946

Christian Dior

The New Look that revived Paris fashion — couture's defining name.

Christian Dior
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The House of Dior was founded by Christian Dior in Paris in 1946, and its 1947 debut went down in history as the "New Look."

Established at 30 Avenue Montaigne and backed by businessman Marcel Boussac, Dior's first collection — its nipped waist and full skirt christened the New Look by Harper's Bazaar editor Carmel Snow — is credited with reviving the French fashion industry after the war. The first perfume, Miss Dior, followed in 1947, named for Christian's sister Catherine.

After the founder's death in 1957, the studio passed through Yves Saint Laurent, Marc Bohan, Gianfranco Ferré, John Galliano, Raf Simons and Maria Grazia Chiuri, with Jonathan Anderson taking the helm in 2025. Bernard Arnault bought the company in 1984; today Christian Dior SE is the holding company that controls LVMH.

The Christian Dior pieces worth knowing

Medium Lady Dior Bag
Lady Dior
Medium Lady Dior Bag
Architectural Cannage quilting and dangling charms make Lady Dior the house’s polished signature.
$6,700 at DIOR
Saddle Bag with Strap
Saddle
Saddle Bag with Strap
The asymmetric Saddle silhouette turns equestrian codes into instantly readable Dior punctuation.
$4,700 at DIOR
Large Dior Book Tote
Book Tote
Large Dior Book Tote
A broad embroidered canvas turns the Book Tote into Dior’s most collectible carryall.
$3,600 at DIOR
Small 30 Montaigne Bag
30 Montaigne
Small 30 Montaigne Bag
Named for the couture address, 30 Montaigne makes the CD clasp the centre of the bag.
$3,800 at DIOR
Small Dior Caro Bag
Caro
Small Dior Caro Bag
Dior Caro softens Cannage quilting into a modern flap bag with chain-link attitude.
$4,400 at DIOR
Large Dior Bobby Bag
Bobby
Large Dior Bobby Bag
A rounded hobo profile gives Dior Bobby a softer, more relaxed house signature.
$4,500 at DIOR
Saddle Lotus Wallet
Saddle SLG
Saddle Lotus Wallet
The Saddle wallet distills the line’s asymmetrical flap into a compact daily piece.
$680 at DIOR
J'Adior Slingback Pump
J'Adior
J'Adior Slingback Pump
A logo ribbon, pointed toe and comma heel make the J’Adior slingback unmistakably Dior.
$1,090 at DIOR
Dway Slide
Dway
Dway Slide
Dway turns a vacation slide into a graphic Dior signature with embroidered straps.
$820 at DIOR
Walk'n'Dior Platform Sneaker
Walk'n'Dior
Walk'n'Dior Platform Sneaker
Dior Oblique embroidery and branded laces make Walk’n’Dior the house sneaker code.
$1,150 at DIOR
30 Montaigne Bar Jacket
Bar Jacket
30 Montaigne Bar Jacket
The Bar Jacket is Dior’s New Look tailoring condensed into one disciplined silhouette.
$5,100 at DIOR
30 Montaigne Reversible Belt
CD Belt
30 Montaigne Reversible Belt
The reversible 30 Montaigne belt turns the CD buckle into a precise waist accent.
$740 at DIOR
Dior Oblique Mitzah Scarf
Mitzah
Dior Oblique Mitzah Scarf
A slim silk ribbon makes Dior Oblique feel light, modular and easy to style.
$250 at DIOR
Dior Tribales Earrings
Tribales
Dior Tribales Earrings
Dior Tribales uses pearl volume and CD initials as a compact house jewellery code.
$740 at DIOR
J’adore Eau de Parfum
J’adore
J’adore Eau de Parfum
J’adore’s amphora bottle and solar floral trail make it Dior’s feminine fragrance emblem.
$180 at DIOR
Sauvage Eau de Parfum
Sauvage
Sauvage Eau de Parfum
Sauvage turns bergamot, vanilla and a blue-black bottle into Dior’s modern masculine fragrance code.
$165 at DIOR

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Christian Dior across the retailers we track

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Cettire Global
Cettire Global
Up to 32% off · 2 Christian Dior styles · from $1,088 · code hello15
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Fashionphile
Fashionphile
Up to 48% off · 1 Christian Dior style · from $1,795 · code BOGO40
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10% Off at Cettire with This Exclusive Coupon at Cettire Global
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Christian Dior shopping FAQ

Is the Lady Dior bag worth it?+

If you love Dior's classic, ladylike elegance, it is one of the house's most enduring handbag choices and a recognizable status piece that many owners keep for years. As with any couture-level bag, you are paying for craftsmanship, heritage and exclusivity rather than pure utility, so it suits buyers who value timeless design over trend. Try it in person first to judge the weight and proportions against how you would actually carry it.

Why is Christian Dior so expensive?+

Dior was founded in 1946 as a haute couture house, and that couture DNA still drives its pricing. Pieces reflect fine materials, painstaking construction and the cachet of one of fashion's most storied French names, made in relatively limited quantities. You are buying into a legacy of craftsmanship that goes back to Christian Dior's revolutionary first collection.

What is the Dior New Look and the Bar suit?+

The New Look is the silhouette that made Dior famous. On 12 February 1947 Christian Dior showed his debut collection, and Harper's Bazaar editor Carmel Snow exclaimed "It's such a new look!" The style featured a nipped-in waist and a full skirt falling below mid-calf, epitomized by the "Bar" suit. It revived French haute couture after the war and restored Paris to the center of the fashion world.

What is the Dior Saddle bag?+

The Saddle bag is one of Dior's signature handbags, debuted by John Galliano in the Spring-Summer 2000 ready-to-wear show. It became one of the first "It Bags" of the 2000s and reflected the era's growing crossover between luxury fashion and hip-hop culture. Decades on, it remains one of the house's most recognizable accessories.

Who was the founder Christian Dior?+

Christian Dior was the French designer who established the House of Dior on 16 December 1946 at 30 Avenue Montaigne in Paris, backed financially by businessman Marcel Boussac. His 1947 debut collection revived the French fashion industry and made him one of history's most influential designers. He died of a heart attack in October 1957, and the house has honored his memory with a museum in his Granville, Normandy, birthplace.

Who is the designer at Dior now?+

As of 2025, Jonathan Anderson is Dior's creative director, overseeing women's, men's and haute couture collections. He succeeded Maria Grazia Chiuri, who had led womenswear and couture since 2016, and Kim Jones, who led menswear. It is the first time a single creative director has held all three roles at the house.

What is the Miss Dior perfume?+

Miss Dior was the house's very first fragrance, launched as Christian Dior Parfums got underway in the late 1940s. It was named after Catherine Dior, Christian Dior's sister, and helped revolutionize the perfume industry of its day. The name remains one of the most recognizable in fragrance.

Is Dior owned by LVMH?+

Yes, and the relationship runs deep. Dior is a French luxury house tied closely to LVMH and the Arnault family: Christian Dior SE is a holding company that controls LVMH, and the group is chaired by Bernard Arnault. Arnault acquired the troubled Dior business in 1984 and built it into the cornerstone of his luxury empire.

Did Yves Saint Laurent really work at Dior?+

Yes. After Christian Dior's sudden death in 1957, the 21-year-old Yves Saint Laurent was promoted to artistic director, having been personally selected by Dior himself in 1955. His first collection in 1958 was a hit and he was hailed as a national hero, though he left after six collections when he was called up for the French army. He later founded his own legendary house.

What does Dior offer beyond ready-to-wear?+

Dior is a full luxury house spanning haute couture, ready-to-wear, leather goods, fragrance, makeup and fine jewelry. It launched its first perfume in the 1940s, its first lipstick in 1955, its Baby Dior children's line in 1967 and a dedicated fine-jewelry arm in the late 1990s. So the brand reaches well beyond the runway into everyday luxury.

Has Dior faced any controversy?+

It has had a few high-profile episodes documented over the years. The most notorious was the 2011 firing of designer John Galliano after he made antisemitic remarks, which became a public-relations crisis for the house. More recently, in 2024 an Italian subsidiary was placed under judicial administration over poor labor practices in its supply chain. These sit alongside Dior's long design legacy.