Girl of Now
Girl of Now is the playful fragrance family Elie Saab positions around spontaneity and the “New Generation.”
Story & heritage
The official fragrance page says Girl of Now captures the spirit of the “New Generation”: spontaneous, playful and carefree.
Its family includes Rose Petal, Lovely, Shine and Forever, giving the line a clear official collection structure rather than a one-off flanker.
Materials & craft
The official page grounds the family through named accords: Rose Petal is floral, fresh and fruity with three rose varieties; Lovely combines orange flower, almond and frangipani; Forever uses a coral flower design at the neck.
How to choose & style
Choose Girl of Now when the wardrobe is lighter and more playful: silk shirts, short dresses, soft knits and daytime event looks carry the almond-floral sweetness well.