East West Bloom Bag
A compact flower-form accessory that makes Erdem’s romantic code tangible.
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Story & heritage
Erdem's East West Bloom Bag belongs to the house's Bloom/Flora accessories vocabulary, extending the London label's botanical romance from dresses into sculptural evening and day bags. The official product page grounds the piece in flower-bud hardware, refined closures and compact proportions rather than logo display.
The East West version stretches the Bloom idea into a narrow shoulder silhouette, using the flower bud as a zip pull rather than a top handle.
Materials & craft
Official product details for the East West Bloom Bag specify: The Bloom East West's gold-toned flower zip pull carries the signature design language of the Bloom collection. Made in Italy, it features a soft elongated silhouette crafted from a single piece of leather. Gold-toned flower bud zip pill Detachable shoulder strap Internal open pocket Debossed logo on the back Zip closure Lined Product code: PF26_B6_10016012 Height: 14cm (5.5in) Width: 8cm (3.1in) Length: 31cm (12.2in) Length: 150cm (59in) Max. length: 90cm (35.4in) - Min. length: 58cm (22.8in)
How to choose & style
Style it as a jewel-like punctuation mark rather than a neutral basic. The Bloom and Flora hardware works best against simple dresses, satin separates or evening tailoring where the flower form can read clearly.