Brand · British lifestyle brand est. 1988

FatFace

Born on the ski slopes in 1988 — a British lifestyle label for life lived outdoors.

FatFace
Re-checked daily
FatFace began in 1988 in the French ski resort of Méribel, where Tim Slade and Jules Leaver printed T-shirts to fund their own seasons on the snow.

The pair travelled between ski resorts producing and selling outdoor clothing, then opened their first shop on London's Fulham Road in 1993 — naming it after the Face de Bellevarde slope in Val-d'Isère. Today FatFace is a multichannel British lifestyle brand spanning womenswear, menswear, footwear and accessories, with over 180 UK stores and 20 in the US.

Ownership has changed hands across its growth, from a stake sold to Livingbridge in 2000 through private-equity owners Advent and Bridgepoint. In October 2023 Next plc acquired FatFace in a deal valued at £115.2 million, holding 97% of the equity with management retaining 3%.

The FatFace pieces worth knowing

Libby Tan Brown Suede Crossbody Bag
Libby crossbody
Libby Tan Brown Suede Crossbody Bag
A compact suede crossbody with enough character for daily errands and weekends.
$95 at FatFace
Anna Black Oiled Crossbody Bag
Oiled leather
Anna Black Oiled Crossbody Bag
A practical crossbody bag with a more rugged, outdoorsy leather finish.
$145 at FatFace
Cali Black Leather Fisherman Sandal
Fisherman sandal
Cali Black Leather Fisherman Sandal
A leather summer sandal with the practical, walkable feel of a FatFace classic.
$125 at FatFace
White Nora Lace Up Trainer
Nora trainer
White Nora Lace Up Trainer
A simple lace-up trainer for low-key days and travel wardrobes.
$94 at FatFace
Breton Blue Long Sleeve T-Shirt
Breton stripe
Breton Blue Long Sleeve T-Shirt
A striped off-duty base layer that keeps the FatFace week relaxed and coastal.
$56 at FatFace
White Regular Vita Tunic
The tunic
White Regular Vita Tunic
The easy tunic shape that turns print, coverage and everyday comfort into one piece.
$95 at FatFace
Jena Cobalt Blue Regular Linen Dress
Summer linen
Jena Cobalt Blue Regular Linen Dress
A warm-weather dress with the unfussy natural texture FatFace leans on every summer.
$124 at FatFace
Dulcie Ecru Denim Jacket
Denim layer
Dulcie Ecru Denim Jacket
A go-anywhere denim layer for the brand’s jeans-and-weekend vocabulary.
$124 at FatFace
Filby Blue Denim Regular Relaxed Straight Jeans
Everyday denim
Filby Blue Denim Regular Relaxed Straight Jeans
The casual denim fit that anchors FatFace’s everyday wardrobe.
$113 at FatFace
Blue and White Stripe Textured Swimsuit
Seaside staple
Blue and White Stripe Textured Swimsuit
A seaside staple shaped for holidays, beach days and poolside ease.
$99 at FatFace
Stone Garment Dye Worker 100% Cotton Jacket
Worker jacket
Stone Garment Dye Worker 100% Cotton Jacket
A utility layer that brings FatFace’s outdoor roots into a city-ready jacket.
$132 at FatFace
White and Blue Long Sleeve 2 Pack Oxford Shirts
Oxford shirt
White and Blue Long Sleeve 2 Pack Oxford Shirts
The Oxford shirt duo: tidy enough for weekdays, soft enough for weekends.
$144 at FatFace
Blue Paisley Print Multi Snood
Printed snood
Blue Paisley Print Multi Snood
A printed wrap-and-go accessory that adds softness without overthinking it.
$24 at FatFace

FatFace shopping FAQ

Is FatFace worth it?+

FatFace tends to be worth it if you value relaxed British lifestyle style and comfort over a rock-bottom price. As a British lifestyle brand spanning women's, men's, footwear and accessories, its appeal is everyday, easy-wearing pieces. It is not the cheapest, so the value lands best when you want dependable casualwear you will reach for often.

Is FatFace good quality?+

Broadly, yes, for its casual-lifestyle category. FatFace is a British brand built around comfortable, versatile everyday clothing across men's, women's, footwear and accessories. Shoppers generally rate the staples like t-shirts, jumpers and hoodies as solid, which is the heart of what the brand does.

How does FatFace compare to White Stuff or Joules?+

All three sit in the same relaxed British lifestyle lane, so it comes down to feel. FatFace leans into easy, comfort-led casualwear with a coastal, outdoorsy spirit rooted in its ski-resort origins, while peers like White Stuff and Joules each have their own print-heavy or country-leaning identities. Pick the house whose everyday aesthetic matches your wardrobe.

Which FatFace pieces should I buy first?+

Start with the casual staples FatFace is known for: relaxed everyday tops, jumpers and outdoorsy basics, then branch into footwear and accessories to complete the look. Because the brand's whole identity is comfortable lifestyle wear, the wardrobe workhorses are the most reliable first buy.

Where can I buy FatFace?+

FatFace is a multichannel retailer with an international digital business, over 180 stores in the UK and around 20 stores in the US. So you can shop in person across Britain and at a smaller US footprint, or online wherever you are.

Where does the name FatFace come from?+

The name has a ski-slope origin. Founders Tim Slade and Jules Leaver named the brand FatFace after the Face de Bellevarde slope in Val-d'Isère, a fitting nod to the mountain roots of a business that began selling clothing to skiers.

How did FatFace start?+

FatFace was founded in 1988 in the French ski resort of Méribel by Tim Slade, a former policeman, and Jules Leaver, a business graduate. They bought T-shirts wholesale, printed them with resort-specific designs and sold them to fellow skiers, at first just to fund their own skiing, before opening their first shop on London's Fulham Road in 1993.

Who owns FatFace now?+

FatFace is owned by Next plc, which announced its acquisition in October 2023 for a total value of £115.2 million. Next holds 97% of the equity while FatFace's management holds the remaining 3%, and in September 2024 the online operations migrated to Next's Total Platform.

Has FatFace changed hands much over the years?+

Quite a lot. After the founders sold 40% to Livingbridge in 2000, Advent International stepped in by 2005, then Bridgepoint Capital acquired FatFace in 2007 for £360 million. A 2020 debt restructuring shifted control to the group's lenders, before Next plc bought the company in 2023.

Did FatFace really suffer a ransomware attack?+

Yes. In March 2021, FatFace revealed to customers and staff that it had been hit by a ransomware attack in January 2021, and that it paid a $2 million ransom to the Conti cyber-criminal group to unlock encrypted data. It was a notable incident in the brand's recent history.

Is FatFace a UK or US brand?+

FatFace is firmly a British lifestyle brand, with its roots in 1980s ski resorts and its first shop on London's Fulham Road. That said, it has expanded internationally, running an online business and around 20 stores in the US alongside its 180-plus UK stores.