Nova One Shoulder Draped Gown
A clean one-shoulder column where Gupta turns jersey into architecture.
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Story & heritage
Gaurav Gupta's house language is sculptural: the brand is known for origami-like patterning, pleating and lifted forms, while its couture vocabulary draws on traditional Indian techniques including zardozi, nakshi and dabka.
The official Nova product pages describe a one-shoulder jersey gown with draped sculpting and a front slit, offered in Rubescent Red and Ultramarine Blue. It sits in the label's evening-wear gown vocabulary rather than bridal couture.
Materials & craft
Official specifications list matt jersey made from 92% polyester and 8% elastane, a fitted cut, one-shoulder sleeve treatment and a back zipper. The official store specifications list country of manufacture as India and dry-clean care for the garment.
How to choose & style
Choose Nova when the aim is high-impact eveningwear without embroidery weight: the line is about the silhouette, so a single metal cuff or bare neckline keeps the sculpted shoulder in focus.
