Brand · Dutch menswear est. 1993

Gentiluomo

A shirtmaker turned total-look label — Dutch-owned tailoring built on the business shirt.

Gentiluomo
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Gentiluomo is a Dutch-owned and -managed men's fashion company, founded in Amsterdam in 1993 out of the Secom Group and built first as a maker of business shirts.

By 1995 the collection had grown into a total-look concept spanning suits, jackets, coats, shirts, knitwear and accessories, positioned in the high-end commercial market and sold through department stores and individual retailers across the Netherlands, Belgium and the UK. Gentiluomo International became independent through a management buyout in 2004 and went on to open its VIEW stores in the southern Netherlands.

Gentiluomo shopping FAQ

Is Gentiluomo a good menswear brand, and who is it for?+

Gentiluomo is positioned in the commercial segment of the high-end market, aimed at men who want a complete, put-together wardrobe rather than statement pieces. Its range spans suits, jackets, coats, shirts, knitwear and accessories, sold through department stores and individual retailers. If you want considered, business-leaning menswear from a focused European label, it sits squarely in that lane.

Is Gentiluomo Italian? The name certainly suggests it.+

Despite the Italian name, Gentiluomo International BV is a 100% Dutch-owned and managed men's fashion company based in the Netherlands. The brand was founded in 1993 in Amsterdam, originating from the Secom Group. So the heritage is firmly Dutch even if the name nods to a more southern idea of the well-dressed gentleman.

What did Gentiluomo start out making?+

It began as a maker of men's business shirts when it was founded in 1993. The offer broadened in 1995, when the collection developed into a full total-look concept covering suits, jackets, coats, knitwear and accessories. So today's head-to-toe range grew out of a shirt specialist's eye for fit and detail.

Where is Gentiluomo actually sold?+

The brand is stocked at department stores and individual retailers in the Netherlands, Belgium and the UK. Gentiluomo also opened its own VIEW store in the southern part of the Netherlands in 2009, followed by a second VIEW store in 2014, giving it a small directly-run retail presence alongside its wholesale partners.

What is Genti, and how does it relate to Gentiluomo?+

Genti is a separate brand developed and introduced by Gentiluomo International in 2004, the same year the company became independent. It sits within the same house, so think of Genti as a sibling label from the same Amsterdam-rooted company rather than a different business.

Has Gentiluomo always been independent?+

No. The brand originated from the Secom Group at its 1993 founding, and only became an independent company in 2004 through a management buy-out. That move to independence coincided with the launch of its second brand, Genti, marking a clear new chapter for the business.

Is Gentiluomo a heritage label or a relatively young brand?+

It is comparatively young by fashion standards, dating to 1993, so it has a few decades of history rather than a century-old story. What gives it some weight is a consistent focus: it moved from shirts to a complete menswear total-look within its first two years and has stayed in that high-end commercial menswear territory since.

How should I think about Gentiluomo versus bigger menswear names?+

Gentiluomo is a focused Dutch house in the high-end commercial bracket, not a mass-market chain or a global luxury maison. Its appeal is a coherent, total-look wardrobe of suits, tailoring, shirts and knitwear from a single point of view, sold across the Netherlands, Belgium and the UK. Judge it on fit and the everyday versatility of that range rather than on logo recognition.