Brand · American activewear since 2013

Outdoor Voices

Recreational apparel built for Doing Things, not personal bests.

Re-checked daily
Outdoor Voices is an American activewear company, co-founded in 2013 in New York City and now headquartered in Austin, built around an easy, recreational approach to athletics.

Tyler Haney co-founded the brand with Matt McIntyre after the two met at Parsons School of Design; McIntyre left in 2014. It became known early for its mix-and-match 'kits' of tops and bottoms, and in 2014 J.Crew selected the line for its 'Brands We Love' sections. The first store opened in Austin in October 2014, with a Manhattan pop-up following in 2015.

The company raised roughly $57 million by 2018, with backers including General Catalyst, GV and Forerunner Ventures, and Mickey Drexler — former CEO of Gap and J.Crew — became chairman in 2017. Collaborations have spanned Hoka One One, ClassPass and A.P.C. After a turbulent 2020, the brand went online-only in 2024.

Outdoor Voices shopping FAQ

Are Outdoor Voices leggings worth it?+

Outdoor Voices sits a touch below the very top of the athleisure price ladder, and opinion is genuinely split. Fans love the soft fabrics, playful colourways and thoughtful touches, while some find the performance pieces less reliable for high-intensity training and the fit inconsistent. If you are after relaxed, good-looking athleisure for everyday movement rather than hard-charging workouts, they tend to land well; check the fit on the specific style before you commit.

Is Outdoor Voices good quality?+

Quality reviews for Outdoor Voices are mixed and depend heavily on the item. Loungewear and easy basics earn the most consistent praise, while some performance leggings and bras draw criticism. The brand's appeal has always leaned more toward a relaxed, fun-to-wear sensibility than toward maximal technical performance, so set expectations accordingly.

How does Outdoor Voices compare to Lululemon?+

They occupy related but distinct lanes. Lululemon is the performance-first benchmark, while Outdoor Voices built its name on a more easygoing, recreational take on activewear, including its much-loved Exercise Dress. If you want serious gym support, Lululemon; if you want approachable, everyday athleisure with personality, Outdoor Voices is the lighter-hearted pick.

Which Outdoor Voices piece should I buy first?+

The brand's reputation rests on its relaxed athleisure, so a versatile everyday piece is the natural entry point, and the cult-favourite Exercise Dress is a good first try if its look suits you. From there you can layer in the basics and lounge pieces that tend to get the warmest reviews.

What was Outdoor Voices originally known for?+

Outdoor Voices, sometimes shortened to O.V., is an American activewear company that became known initially for its kits, collections of tops and bottoms that could be mixed and matched and bought together at a bundled price. That modular, easygoing idea helped define the brand's early identity.

Who founded Outdoor Voices and when?+

Outdoor Voices was cofounded in 2013 by Tyler Haney and Matt McIntyre in New York City, after the two met while studying at Parsons School of Design. McIntyre left the company in 2014, and Haney went on to lead the brand through its rise.

Where is Outdoor Voices based?+

The company began in New York City but is now headquartered in Austin, Texas. Haney moved it there in 2016 to build a bigger headquarters, and Austin's first Outdoor Voices store had already opened back in October 2014.

Who runs Outdoor Voices now?+

Founder Tyler Haney stepped down as CEO in February 2020 amid a company restructuring, and Cliff Moskowitz, president of a fashion-oriented private equity firm, took over as interim CEO. Earlier, retail veteran Mickey Drexler, the former chief of Gap and J.Crew, had become chairman of the board in summer 2017.

Has Outdoor Voices collaborated with other brands?+

Yes. Outdoor Voices launched a running collection with Hoka One One in 2018 and released a swimwear line called H2Ov the same year. It has also produced limited-run products with collaborators including the French label A.P.C., ClassPass and the fashion blog Man Repeller.

Where can I buy Outdoor Voices now?+

Outdoor Voices is an online-focused brand. In March 2024 it announced that all of its stores would close and that it would operate online only, so its own website is now the primary place to shop the current range. Buying direct is the surest way to get genuine pieces and accurate sizing.

How should I care for my Outdoor Voices activewear?+

Activewear lasts longest with gentle handling, so wash performance pieces cold on a delicate cycle, ideally in a mesh bag to reduce snagging, and skip fabric softener, which can coat the fibres and dull the sweat-wicking. Hang or lay flat to dry rather than using high heat, which protects the stretch and keeps the colours looking fresh.