The roots run deep in the city. Golbert imported Spanish, French and Italian footwear from a 1967 showroom, then became a Canadian producer in 1973 from a factory on Mount Royal Avenue in the Plateau that still stands today. The family still runs the company, now led by Paul's son Jacques and grandson Michel.
Its first creation, the Zig-Zag après-ski boot with a centre zip and sheepskin lining, set the template, and Pajar became official provider to the Canadian Alpine Ski Team in 1989 before going worldwide. The Pajar Canada Heritage Premium line is still made in that original 1973 Montreal factory.