TRESemmé Keratin Smooth Blowout Shampoo
A smoothing shower staple built around the at-home blowout.
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Story & heritage
Keratin Smooth Blowout is the smooth-hair pillar in TRESemmé’s current mass salon range: a 28 oz shampoo for unruly or frizz-prone hair that frames the blowout as the finish, not just the wash.
TRESemmé began in 1947 in Manhattan and was first positioned for salon use before moving into supermarkets and pharmacies as the line grew. That salon-to-everyday path is why these icons read as practical, professional hair care rather than boutique-only beauty.
Materials & craft
Target’s product copy says the shampoo is infused with keratin, aligns cuticles, and is designed to transform frizzy hair into smooth, sleek hair for up to 72 hours. The listing also notes 0% parabens, mineral oil, and DMDM hydantoin, plus PETA cruelty-free certification.
How to choose & style
Use it as the first step when the end look is polished: smooth blowouts, soft bends, or a straight style that still needs movement.
