Demi-Lune Bag
The half-moon crossbody that made A.P.C. leather goods instantly legible.
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Story & heritage
Founded in Paris in 1987 by Jean Touitou, A.P.C. built its reputation on durable, understated pieces rather than seasonal spectacle.
A.P.C.’s official bag navigation places Demi-Lune, Grace, Ninon, Vera and other lines under its iconic bag families. The appeal is deliberately quiet: simple geometry, restrained logos, and leather or leather-like surfaces that are meant to look better in daily use.
Materials & craft
A.P.C. Women's bag. - Iconic A.P.C. bag in smooth vegetable-tanned leather. - Goldtone zip closure with double leather pull tabs. - Interior pocket. - Shoulder strap adjusts with a metal buckle. - Can be worn on the shoulder or across the chest. - Goldtone rivets on sides. - Embossed goldtone 'A.P.C. Rue Madame Paris' logo. - In the Demi-Lune bag line . The official product copy supplies the material and construction details; the design keeps hardware and branding minimal so the silhouette carries the piece.
How to choose & style
Choose these bags for quiet structure rather than logo impact. They sit naturally with denim, trench coats, knitwear and the kind of uniform pieces A.P.C. returns to season after season.
Black and tan keep the line timeless; seasonal colors work best when the rest of the outfit stays spare.
