Are Aerie bras worth it?+
For most shoppers Aerie hits a genuine sweet spot of comfort, fit and price. The line spans a wide variety of bras and undergarments, and the brand's #AerieREAL ethos shows up practically in an online bra guide modeled across cup sizes from 30A through 40DD, so finding your size is unusually easy. If you want everyday comfort and inclusive sizing over a bombshell, push-up aesthetic, they earn their keep.
Are Aerie OFFLINE leggings as good as Lululemon?+
They are the most common comparison shoppers make, and the verdict is usually "close, for a lot less." Aerie's OFFLINE leggings are praised as soft, breathable and durable through plenty of washes, and many reviewers rate them a strong everyday alternative to premium brands. Purists note the very top-tier options can feel a touch more buttery, but for daily wear and workouts Aerie is a popular value pick within American Eagle's activewear push.
How does Aerie compare to Victoria's Secret?+
The two are constantly compared because Aerie built its identity as the inclusive answer to the old bombshell formula. Where Victoria's Secret long leaned on a single idealised look, Aerie's #AerieREAL campaign deliberately features models of various sizes, shapes and skin colours, shown with their beauty marks and tattoos. That body-positive positioning, more than any single garment, is why so many younger shoppers switched.
What is the #AerieREAL campaign?+
#AerieREAL is the body-image campaign Aerie launched in spring 2014, when parent company American Eagle announced it would stop using supermodels and digitally retouching its models to encourage positive self-image. The campaign features models of various sizes, shapes and skin colours and shows their beauty marks and tattoos rather than airbrushing them away. It is the defining idea of the brand, not just a marketing season.
Who owns Aerie?+
Aerie is a sub-brand of American Eagle Outfitters, the American retailer. In fact, when American Eagle launched aerie lingerie in February 2006, it was the company's very first sub-brand. The line operates as a section inside American Eagle stores, online through the American Eagle website, and in standalone aerie stores.
What does Aerie sell besides bras?+
Quite a lot beyond intimates. Alongside its wide range of bras and other undergarments, the aerie line carries dormwear, active apparel, loungewear, accessories and sleepwear, which is why it describes itself as an intimate apparel and lifestyle retailer. That breadth, anchored by the OFFLINE activewear, is part of how it grew beyond lingerie.
When and where did Aerie start?+
American Eagle launched aerie lingerie in February 2006 as its first-ever sub-brand. The first standalone aerie store opened in August 2006 in Greenville, South Carolina, followed by two more test stores that year. From those early test stores the brand has grown to a total of 448 stores across North America.
Where can I buy Aerie?+
You have three official routes. Aerie operates as a dedicated section within American Eagle Outfitters stores, sells online through the American Eagle website, and runs standalone aerie retail stores, of which there are now 448 across North America. Buying through any of these keeps you on the genuine, body-positive line rather than a resale lookalike.
Is Aerie good for body positivity and social causes?+
Yes, it is central to the brand rather than a side note. Beyond the unretouched #AerieREAL imagery, aerie became the first national retailer to sponsor the National Eating Disorders Association (NEDA) and is the leading sponsor of its NEDA Walk awareness program, which holds 65 walks a year across the US. Supporting those causes is part of what shoppers say they are buying into.
Does Aerie carry inclusive bra sizes?+
Inclusive sizing is one of the brand's signatures. The #AerieREAL bra guide showcases cup sizes from 30A through 40DD worn by models with similar body types, so you can see how a style might actually look on you. There is also a "Real Girl Talk" hotline with style and fit experts to help dial in the right fit.
Which celebrity is associated with the Aerie Real campaign?+
Actress Emma Roberts teamed up with Aerie to extend the #AerieREAL campaign, the brand framing her as a positive role model for younger girls. Her involvement fit the wider goal of pairing the unretouched imagery with relatable figures rather than unattainable supermodels.
How should I care for Aerie bras and leggings to make them last?+
Treat the stretch fabrics gently and they reward you, since reviewers note Aerie bras survive numerous washes without losing shape. Wash bras cool and let them air-dry to protect the elastic, and skip high heat on the OFFLINE leggings so the soft, quick-drying knit keeps its stretch. A little care at the dryer is the simplest way to extend their life.
