Brand · Singaporean fashion house est. 1996

Charles & Keith

Two brothers, a Singapore shoe shop, and 600-plus stores later — accessible design with a global footprint.

Charles & Keith
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355 pieces
Founded in Singapore in 1996 by brothers Charles and Keith Wong, CHARLES & KEITH grew from a single shoe store into a global label of footwear, handbags and accessories.

The Wong brothers learned the trade at their parents' shoe store in Ang Mo Kio before opening their own at the Amara Shopping Centre in 1996. Rather than reselling wholesale stock, they began designing their own shoes in 1997 and working directly with factories — the move that built the brand. In 2004 the company became one of the first in the world to set up an e-commerce site, and it launched the men's footwear line Pedro in 2005.

Expansion came fast: Indonesia and Australia in 1998, Dubai in 2004, and a 20 percent stake taken by LVMH in 2011 (later bought back by the founders). Today the brand operates more than 600 stores across 37 countries, with 2024 flagships in Shibuya, Singapore's Jewel Changi Airport and Chengdu. Co-founder Charles Wong was named Businessman of the Year at the 2024 Singapore Business Awards.

The Charles & Keith pieces worth knowing

Gabine Leather Saddle Bag
The Gabine
Gabine Leather Saddle Bag
A polished saddle silhouette whose U-shaped buckle anchors Charles & Keith’s modern-classic vocabulary.
$233 at CHARLES & KEITH
Gabine Crossbody Bag
The Gabine
Gabine Crossbody Bag
A compact buckle bag that keeps the Gabine line sharp, city-ready and unmistakable.
$83 at CHARLES & KEITH
Gabine Leather Belted Hobo Bag
The Gabine
Gabine Leather Belted Hobo Bag
A softer hobo interpretation of the Gabine buckle, cut for all-day carry.
$216 at CHARLES & KEITH
Hazel Bow Shoulder Bag
The Hazel
Hazel Bow Shoulder Bag
An east-west shoulder bag softened with bow detail and celebrity-tested charm.
$119 at CHARLES & KEITH
Mini Delfina Belted Tote Bag
The Delfina
Mini Delfina Belted Tote Bag
A mini belted tote that turns a structured everyday shape into a compact statement.
$133 at CHARLES & KEITH
Delfina Belted Tote Bag
The Delfina
Delfina Belted Tote Bag
The roomy Delfina tote brings slouch, belt hardware and practical scale together.
$159 at CHARLES & KEITH
Isolde Belted Ruched Shoulder Bag
The Isolde
Isolde Belted Ruched Shoulder Bag
A ruched shoulder bag with belted hardware and an elongated after-dark profile.
$133 at CHARLES & KEITH
Isolde Belted Ruched Crossbody Bag
The Isolde
Isolde Belted Ruched Crossbody Bag
A fan-shaped crossbody that translates Isolde ruching into a hands-free carry.
$119 at CHARLES & KEITH
Briony Curved Flap Wallet
The Briony
Briony Curved Flap Wallet
A compact curved wallet that mirrors the brand’s clean flap-and-curve handbag language.
$56 at CHARLES & KEITH
Briony Curved Flap Long Wallet
The Briony
Briony Curved Flap Long Wallet
The long Briony wallet stretches the curved flap into an organised daily format.
$63 at CHARLES & KEITH
Gabine Leather Mary Jane Pumps
The Gabine
Gabine Leather Mary Jane Pumps
Mary Jane pumps that move the Gabine buckle from bag iconography into footwear.
$96 at CHARLES & KEITH
Robbie Pointed Mary Jane Flats
The Robbie
Robbie Pointed Mary Jane Flats
A pointed Mary Jane flat that gives the school-shoe code a leaner city line.
$79 at CHARLES & KEITH
Ivette Woven Heeled Mules
The Ivette
Ivette Woven Heeled Mules
A woven mule with sturdy height and texture-first minimalism.
$71.20 at CHARLES & KEITH
Raffia Sculptural-Heel Slingback Pumps
Sculptural Heel
Raffia Sculptural-Heel Slingback Pumps
A raffia slingback pump shaped around summer texture and a sculptural heel.
$86 at CHARLES & KEITH
Adalyn Interlocking Bracelet
The Adalyn
Adalyn Interlocking Bracelet
A polished interlocking bracelet that adds a clean metallic counterpoint to the bags and shoes.
$66 at CHARLES & KEITH
Ciara Heart-Motif Sunglasses
The Ciara
Ciara Heart-Motif Sunglasses
Soft acetate sunglasses with heart accents for a sweet, graphic finish.
$93 at CHARLES & KEITH

Charles & Keith across the retailers we track

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Charles & Keith US
Charles & Keith US
Up to 50% off · 355 Charles & Keith styles · from $21 · code COMAMBW15BINGBING
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Charles & Keith shopping FAQ

Are Charles & Keith bags worth it?+

For trend-led bags and shoes on a sensible budget, yes for many shoppers. Charles & Keith is a Singaporean label built on stylish, affordable accessories, and fans praise the design-to-price ratio. Quality can be inconsistent piece to piece, so it is wise to read reviews on the specific style and treat it as accessible fashion rather than an heirloom investment.

Is Charles & Keith a luxury brand?+

It is best described as affordable or accessible luxury rather than a true luxury house. The brand offers polished, on-trend designs, and many of its small leather goods are made from faux leather, which keeps prices down but sets it apart from premium houses on materials. That positioning is exactly why it is so often recommended as a smart everyday alternative.

Who founded Charles & Keith?+

Brothers Charles Wong and Keith Wong. They started out in 1990 working at their parents' shoe store in the Ang Mo Kio district of Singapore, then opened their first store in 1996 at Amara Shopping Centre. The brand carries their first names, and Charles Wong was later named Businessman of the Year at the 2024 Singapore Business Awards.

Where is Charles & Keith from?+

It is a Singaporean fashion house, founded in 1996 and still based in Singapore. From that single shop it has grown to a global footprint of more than 600 stores across 37 countries, with 2024 flagship openings in Shibuya, Jewel Changi Airport and Chengdu. So the design language is distinctly Singaporean even as the stores span the world.

What does Charles & Keith specialise in?+

Footwear, handbags and fashion accessories. The brand began as a shoe business and started designing its own shoes in 1997 based on customer feedback, later expanding into bags and accessories such as belts and sunglasses. That accessories-first focus is why it is best known today for affordable, fashion-forward bags and shoes.

Did LVMH ever own part of Charles & Keith?+

Partly, for a time. In 2011 LVMH (Louis Vuitton Moët Hennessy) invested in a 20 percent stake in the company, a notable vote of confidence from one of luxury's biggest groups. The Wong brothers have since bought their shares back from LVMH, so the business is once again family-held.

What is Pedro and how does it relate to Charles & Keith?+

Pedro is a sibling label launched by Charles & Keith in 2005 as a line of men's footwear. It broadened the group beyond its womenswear-leaning core, and the company has continued to widen its range over the years. If you like the Charles & Keith approach but want menswear, Pedro is the in-house answer.

How does Charles & Keith compare with Aldo or Steve Madden?+

All three play in the affordable, trend-driven accessories space, so the choice often comes down to look. Charles & Keith leans into sleek, minimalist shapes at accessible prices, Aldo skews more polished and feminine, and Steve Madden tends edgier. For budget-conscious shoppers wanting current designs without a luxury outlay, any of them works; pick by aesthetic and the specific item's reviews.

Is it easy to buy Charles & Keith online?+

Very, and it was an early mover here. In 2004 Charles & Keith became one of the first companies in the world to set up an e-commerce website, letting it reach shoppers where it had no physical store. That digital head start, accelerated further during the COVID-19 pandemic, is part of why the brand is so accessible globally today.

How do I get the most from a Charles & Keith bag?+

Match expectations to materials and care accordingly. Because many pieces use faux leather, keep them away from prolonged moisture and rough wear, and clean gently to preserve the finish. Buy for the style and season you want now, check the reviews on hardware like straps and zips, and you will get strong everyday value.