Esprit › The Icons › Logo Chunky Knit
Logo Chunky Knit
Ready-to-Wear · Archive logo knit

Logo Chunky Knit

A bold knit surface for ESPRIT’s graphic side, from chunky cardigans to colorful vintage-pattern pullovers.

Story & heritage

WWD’s spring 2024 ESPRIT coverage says the brand dug into its archive and recreated eight iconic 1980s pieces, including a signature logo chunky knit.

That sits naturally beside ESPRIT’s stencil-effect logo history: the brand’s visual identity became one of the recognizable parts of its 1980s and 1990s appeal.

Materials & craft

The image and retail sweep supports chunky-gauge texture, cardigan and pullover forms, and archive-style graphic color. Vintage examples lean geometric or rainbow-striped; current retail examples tend quieter.

chunky knitcardigan variantspullover variantsgraphic colorlogo/archival mood

How to choose & style

Let the knit be the graphic center. Pair it with straight jeans, a soft skirt or plain trousers, and avoid adding another loud logo nearby.

CardiganPulloverNavyGeometricRainbow
More to explore

More Ready-to-Wear

Multisystem Parka
1980s archive parka
Multisystem Parka
A modular outerwear idea that carries ESPRIT’s practical California-sportswear memory into a recognisable parka shape.
 Soft Suit Blazer
Seasonless suiting
Soft Suit Blazer
ESPRIT’s soft suit turns tailoring into relaxed sportswear: less boardroom armor, more easy blazer language.
$109.90 at ABOUT YOU
 Tracksuit
Casual sportswear
Tracksuit
A sporty ESPRIT staple where logo, comfort and off-duty color do most of the work.
 Soft Skirt
Easy skirt
Soft Skirt
The ESPRIT skirt icon is about movement: pleats, A-line volume and casual color instead of rigid occasion dressing.
 Button-Down Shirt
Everyday shirting
Button-Down Shirt
The quiet ESPRIT shirt: clean cotton-poplin energy, soft colors and a casual button-down rhythm.
 Jeans
Denim staple
Jeans
A democratic ESPRIT icon: straight, slim, bootcut and colored denim as the foundation of the brand’s casual wardrobe.
$43.90 at ABOUT YOU