CTNMB Turtleneck
The mock-neck tee that made Cyrillic “стиль” and the orange label read as Heron Preston shorthand.
Prices are a snapshot from when this page was built — confirm on the retailer's site.
Story & heritage
The CTNMB turtleneck is the clearest shorthand for Heron Preston’s early graphic language: a simple cotton layer interrupted by the Cyrillic word “стиль” at the neck and the orange patch at the hem or sleeve.
Retail product pages from FWRD, Feature and StockX keep the style in circulation as a named Heron Preston item, while the brand biography grounds Preston’s broader move from New York street culture into an eponymous label.
Materials & craft
FWRD lists the CTNMB turtleneck with a 100% cotton self, 100% polyester contrast fabric, heavyweight jersey fabric and Portuguese manufacture; Feature’s product page also lists 100% cotton, ribbed trims, screen-printed graphics and a sewn logo patch.
The construction is intentionally direct: a long-sleeve jersey body, high neck, printed or embroidered Cyrillic logo and the orange Heron Preston label placed where it reads like a utility tag.
How to choose & style
Wear it as the top layer under an open bomber or overshirt so the neck mark stays visible; the graphic is small, so it rewards close, minimal styling.
Black/white is the most flexible version, while orange and cream variants turn the same silhouette into a louder streetwear signal.
