Abbie
The logo medallion, elongated into a softer signature that still feels unmistakably Kendra Scott.
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Story & heritage
The current Icons page calls Abbie an homage to Kendra Scott’s iconic medallion brand logo and says it embodies joy, possibility, and femininity. The product page reinforces that point with a designer quote that describes Abbie as an elongated nod to the custom logo, not a departure from it.
That makes Abbie an important newer icon: instead of relying on the original Danielle-derived oval alone, it re-centers the house emblem itself and turns brand identity into a wearable silhouette.
Materials & craft
Kendra Scott’s product copy points to three construction cues that define Abbie: the elongated medallion outline, the etched frame, and the scalloped edge around the stone. Official sizing lists an 18" chain, a 0.33" by 0.41" pendant, and a lobster clasp with a single adjustable sliding bead.
How to choose & style
Abbie rewards restraint. The pendant already has enough contour to read from across the room, so pair it with open necklines and simple metal companions instead of crowding it with multiple competing charms.