Her training was on the inside of American fashion. Born in Korea and raised in the United States, Webb studied design and illustration at the Fashion Institute of Technology, then spent over a decade at J.Crew in roles including head of womenswear and accessories design. She later served as global creative director and executive vice president of design at Banana Republic.
Since her debut she expanded to four collections a year, opened her label's first flagship in New York's SoHo in early 2016, and was inducted that year into the Council of Fashion Designers of America.