
Marni
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An offshoot of a family fur business that became Milan's most idiosyncratic colourist — print, proportion and a refusal to be obvious.
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Marni
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The brand opened in high-end department stores from 2000 and added Marni Denim and a much-loved one-off H&M collection in 2012, with a promotional film by Sofia Coppola. Renzo Rosso's OTB Group bought 60% that year and acquired Marni fully in 2015; the Castiglioni family departed in 2016.
Francesco Risso led the studio from 2016, and in July 2025 Meryll Rogge was named creative director. A 2024 licensing deal with Coty will bring new cosmetics and fragrances from 2026.
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Marni sits firmly in the luxury tier as an Italian fashion house, and its prices reflect artisan-level construction and its signature artful prints rather than mass production. Founded in Milan in 1994 by Consuelo Castiglioni, the label grew into a line of bold, colorful designs built on craftsmanship and material quality. You're paying for distinctive design and Italian making, not logos.
If you love eclectic prints and a quietly avant-garde silhouette, Marni rewards you with pieces that feel like art you can wear. The brand is prized for its original prints and its idiosyncratic approach to color and shape, so it suits a buyer who wants individuality over obvious branding. As with any luxury purchase, buy the piece that speaks to you rather than chasing a trend.
Marni is best known as an Italian luxury house defined by its artful, eclectic prints and an avant-garde, slightly off-kilter take on color and proportion. That sensibility traces back to founder Consuelo Castiglioni, whose vision gave the label its instantly recognizable, gallery-like aesthetic. If you want one Marni signature to look for, it's the prints.
Marni was founded in 1994 in Milan, Italy, by the Swiss designer Consuelo Castiglioni. It began as an offshoot of her family's fur business before evolving into a full ready-to-wear house. That origin story, art-led and family-rooted, still shapes how the brand approaches texture and print.
Since 2025, Meryll Rogge has been the creative director of Marni, succeeding Francesco Risso. Risso had led the house since 2016, after founder Consuelo Castiglioni and other members of her family left the company. Each chapter reinterprets the brand's print-driven, experimental DNA in its own way.
Marni is owned by the Italian fashion group OTB, the company headed by Renzo Rosso. The family first sold 60 percent of the business to OTB in 2012, and OTB fully acquired Marni in 2015. After that, OTB's manufacturing arm Staff International took over production and worldwide distribution of Marni's men's collections.
Yes. Marni is an Italian luxury fashion house, founded and based in Milan, and its making is rooted in Italy. While its founder Consuelo Castiglioni was Swiss, the house itself is firmly part of Italian fashion. That Milanese, craft-led heritage is a big part of why the prints and textiles feel so considered.
Yes, the Marni Denim line was launched in 2012, the same year the brand also did a one-off collection for H&M. That H&M collaboration came with a promotional film directed by Sofia Coppola, starring model Liu Wen and actress Imogen Poots in Marrakesh. Denim gave the house another canvas for its playful, print-forward instincts.
Yes. Marni has run licensing agreements for a children's line dedicated to girls aged roughly two to twelve, first with Spazio 6 from 2011 to 2015 and with Brave Kid since 2015. So the brand's colorful, print-led world extends to younger wearers, not just adult ready-to-wear.
Yes. Marni launched its first women's fragrance back in 2012, and in 2024 it entered a licensing agreement with the beauty conglomerate Coty for cosmetics and fragrances. The first products under that deal are set to launch in 2026, with the contract running through 2040, so the brand's beauty presence is expanding.
Yes. In 2020, Marni issued a public apology after being called out by Diet Prada over its Jungle Mood campaign, which featured images of a Black man with chains around his ankles. It's a documented misstep the house publicly acknowledged. Knowing a brand's full history is part of being a thoughtful buyer.