The brand was started by French professional skiers Camille Jaccoux and Bruno Compagnet alongside ski-industry figure Christophe Villemin. Its first line, the Corvus, launched the same year, and the house became known for its high-altitude skis.
The range grew with intent: freebird for ski touring in 2012, the first ski poles in 2013, the women's birdie line in 2014, and the Corpus outerwear range in 2015 — plus an extensive clothing line of hoodies, base layers and jackets.