Brand · Slovenian ski maker since the 1940s

Elan

The company that invented the sidecut ski and rewrote how the world carves.

Elan
4 styles tracked 2 retailers on sale Up to 62% off now Re-checked daily

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4 pieces
Elan, based in Begunje na Gorenjskem, Slovenia, grew out of a wartime Partisan workshop and went on to change the world ski industry with the sidecut ski.

Best known for skis and snowboards, Elan made its name in the late 1970s when Swedish ace Ingemar Stenmark won three consecutive World Cup overall titles on its skis. In 1988 its SCX project, led by Jurij Franko, introduced the sidecut ski — making carved turns possible at low speeds and short radii. Today the group also builds sailboats, motor yachts and sportswear.

The Elan Group spans some twenty interlinked companies: skis and sailing yachts made in Slovenia, snowboards in Austria, motor yachts in Croatia, with products sold through distributors in 46 countries.

The Elan pieces worth knowing

VOYAGER BLACK
Folding all-mountain
VOYAGER BLACK
A travel-minded Elan flagship that turns a folding chassis into a clean, resort-ready statement.
$1,899.99 at ELAN
ACE SCX FX – 80 years
SCX carving lineage
ACE SCX FX – 80 years
The anniversary SCX channels Elan’s carving breakthrough into a modern multiturn race-carver.
$1,499.99 at ELAN
RIPSTICK 96 BLACK EDITION
Freeride Black Edition
RIPSTICK 96 BLACK EDITION
A blacked-out Ripstick that balances on-trail bite with off-trail exploration.
$949.99 at ELAN
RIPSTICK 102 BLACK EDITION
One-ski-quiver
RIPSTICK 102 BLACK EDITION
A wider Black Edition Ripstick built for storm days without abandoning resort composure.
$999.99 at ELAN
RIPSTICK 108
Powder freeride
RIPSTICK 108
The broad Ripstick for first tracks, deep snow, and a smooth high-speed feel.
$899.99 at ELAN
RIPSTICK 94 W BLACK EDITION
Women’s Black Edition
RIPSTICK 94 W BLACK EDITION
A women’s Ripstick Black Edition with the same polished all-mountain confidence.
$849.99 at ELAN
RIPSTICK TOUR 94
Touring balance
RIPSTICK TOUR 94
A lighter touring-minded Ripstick for skiers who want one pair to roam beyond the ropes.
$849.99 at ELAN
PLAYMAKER 101
Freeride twin
PLAYMAKER 101
A playful twin for skiers who want surfy turns, park laps, and all-mountain creativity.
$749.99 at ELAN
PLAYMAKER 111
Deep-snow play
PLAYMAKER 111
The wider Playmaker for storm energy, natural features, and playful confidence at speed.
$849.99 at ELAN
WINGMAN 86 BLACK EDITION Flat
All-mountain Black Edition
WINGMAN 86 BLACK EDITION Flat
A powerful all-mountain Wingman in a sharper, all-black technical shell.
$849.99 at ELAN
WINGMAN 86 TI Flat
Resort power
WINGMAN 86 TI Flat
The resort-focused Wingman for high-speed turns and confident edge transfer.
$649.99 at ELAN
WILDCAT 83 TI Flat
Women’s all-mountain
WILDCAT 83 TI Flat
A quicker women’s Wildcat built around precision, edge grip, and all-day confidence.
$549.99 at ELAN
RIPSTICK 88
Agile freeride
RIPSTICK 88
A narrower Ripstick that keeps the freeride feel nimble on groomers and mixed snow.
$749.99 at ELAN

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Elan across the retailers we track

Same authentic Elan, different prices & codes. We watch all of them so you don't have to tab-hop.

Anthropologie
Anthropologie
Up to 63% off · 3 Elan styles · from $45 · code ANTHROBSESSED
View Anthropologie →
Urban Outfitters
Urban Outfitters
Up to 36% off · 1 Elan style · from $70 · code MSEUDGUZ9Z
View Urban Outfitters →

Codes that work on Elan

Store codes that stack on Elan orders — re-tested in the last few hours. Tap to reveal, copy without leaving the page.

Verified 2 hours ago
15% Off
15% Off Out From Under (Minimum Order: $50) Full Price Items at Urban Outfitters
MRKR••
Verified 2 hours ago
15% Off
15% Off Going Out Tops (Minimum Order: $35) Full Price Items at Urban Outfitters
MSEU••
Verified 4 hours ago
10% Off
10% Off Storewide at BHLDN at Anthropologie
ANTH••
Verified 4 hours ago
10% Off
10% Off Storewide at Anthropologie
APP••

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Elan shopping FAQ

Is ELAN clothing worth it, and what's the quality really like?+

ELAN sits in the contemporary, reasonably-priced bracket rather than luxury, and shoppers tend to judge it on value for the price. The brand leans on flattering, relaxed silhouettes and on-trend pieces, and customer feedback is broadly positive on fit and style, with the brand itself highlighting quality and easy replacements for defective items. As with most contemporary labels, expect dependable everyday wear rather than heirloom construction — good for a refreshed closet, not a forever investment piece.

What is ELAN actually known for — dresses, sweaters or resort wear?+

All three, but resort wear is the signature. Since 1991 ELAN has built its name on breezy, vacation-ready dresses and cover-ups, alongside soft sweaters and cardigans and a steady rotation of trend-led tops. The throughline is a relaxed, flattering fit meant to carry a woman from the boardroom to the beach rather than one single hero product.

How long has ELAN been around, and where is it from?+

ELAN has been designing women's clothing since 1991, making it a long-running contemporary label rather than a new arrival. It's a US brand with a boutique in Aventura, Florida, and a Miami sensibility that shows in all the resort and warm-weather pieces. That sun-and-travel DNA is the most consistent thread across its collections.

Where can you buy ELAN besides its own site?+

Beyond shopelan.com and its Aventura, Florida boutique, ELAN is carried by department stores and retailers including Dillard's, plus boutiques such as Glik's and Gibsonlook, and it appears on Amazon. Buying through ELAN directly or an established stockist is the safest route — unrelated lookalike stores using similar names exist online, so check you're on the real brand before you pay.

Does ELAN run true to size, or should you size up?+

It's mostly true to size, but it varies by style. Some pieces — the Clara dress is one shoppers flag — run small or snug through the chest, so several reviewers suggest sizing up. Because the cut is designed to be relaxed and flattering, it's worth checking the size chart and recent reviews for the specific item rather than assuming one size carries across the whole line.

Who is ELAN designed for?+

ELAN pitches itself at what it calls the "active fashionista" — a woman who wants on-trend, comfortable pieces that move from work to leisure to travel. The relaxed silhouettes are styled to be flattering across body types, and the resort-heavy collections clearly speak to someone who likes warm-weather dressing and a bit of bohemian ease.

Is ELAN a luxury brand or contemporary?+

Contemporary, not luxury. ELAN is positioned as accessible, trend-driven women's apparel — the kind of label you find in department stores like Dillard's rather than on a luxury floor. That's the appeal: current styling and a flattering fit at an everyday price, rather than designer pricing or heritage prestige.

What kinds of pieces does ELAN's range cover?+

It's a fairly full women's wardrobe: dresses, tops, bottoms, jumpsuits and rompers, cover-ups, matching sets, sweaters, cardigans, jackets and coats, with dedicated resort and summer edits. Individual styles like the Jordyn dress and the Vanilla sweater show the range, from vacation dressing to cozier layering pieces.

Is ELAN good for vacation and resort dressing specifically?+

Yes — that's arguably its sweet spot. The brand's Miami roots and three-decade focus on resort wear mean the cover-ups, breezy dresses and warm-weather sets are described as fan favorites. If you're packing for a beach trip or a sunny escape, ELAN's resort edit is built precisely for that, with relaxed, photogenic silhouettes.

When is the best time to find ELAN at a lower price?+

Because ELAN is widely stocked across department stores and boutiques, its seasonal nature is the main lever. Resort and summer pieces are easiest to catch reduced toward the tail end of the warm-weather season as stockists clear space, while end-of-season and holiday clear-outs across retailers like Dillard's are the usual windows for the broader range — no need to chase a single "drop."