Standard Jeans
The straight-leg anchor of A.P.C. raw denim culture.
Prices are a snapshot from when this page was built — confirm on the retailer's site.
Story & heritage
Founded in Paris in 1987 by Jean Touitou, A.P.C. built its reputation on durable, understated pieces rather than seasonal spectacle.
Official A.P.C. denim pages trace the house language to Raw Since 1987: rigid Japanese denim designed to soften, fade, and record the wearer over time. The brand’s selvedge guide names the Standard family as core A.P.C. pieces, while the fit guide treats New Standard as the quintessential everyday cut.
Materials & craft
A.P.C. Men's jean. - Fits true to size. Good fit for athletic thighs. - If you own a Petit Standard or Petit New Standard in the same raw denim fabric, you may need to size down 1 from those fits as the Standard fit is more roomy. - Japanese raw denim. - Very stiff fabric that wears in over time. - Straight, rather loose leg. - Rather high rise. - Five pockets. - Button fly. - Button at waist is engraved 'A.P.C. rue Madame près du Luxembourg.' - Engraved rivets. - Caramel topstitching. A.P.C. denim pages add that the house uses Japanese fabric and emphasizes raw, untreated indigo cloth that softens and fades with wear.
How to choose & style
Choose the fit by silhouette: Standard for room, New Standard for the clean straight line, Petit Standard for a tighter slim-straight, and Petit New Standard for the tapered look. Wear raw indigo dark at first, then let the fades become the detail.
The the roomier original straight cut works best when everything else is simple: white tee, navy knit, leather belt, or one of A.P.C.’s quiet outerwear layers.
